Our Sustainable Denim production features:
Eco-Friendly Washes: The washing and dyeing processes are historically among the most wasteful and polluting parts of denim production. We’ve invested in high-efficiency laser machines to reduce water consumption and eliminate the need for and use of toxic chemicals.
Recycled Materials: Our Sustainable Denim is made from post-consumer plastic water bottles and recycled cotton.
Sustainable Trims: Starting with our Fall 2020 collection, all the pocket bags in our sustainable denim will be made with fabric woven from recycled water bottles, comprising roughly one bottle per garment.